When Amule Daniel steps into the studio at Radio Pacis in Arua City, Uganda, his voice carries across borders. His programs reach farmers in West Nile, northern Uganda, and even into parts of the Democratic Republic of Congo and South Sudan. As Assistant Program Manager and producer of Otita Agrikica Ni (“Farmers Talk”), Mr. Daniel blends practical farming advice with local success stories to bring knowledge to life for rural communities.
Radio Pacis, a Catholic-founded community station broadcasting in six local languages, has long been committed to promoting peace, truth, and development. In 2015, the station embraced the Green Leaf Magazine (GLM) segments through the Platform project, weaving them into Farmers Talk to strengthen environmental and agricultural programming.
Mr. Daniel leads the charge. He researches seasonal agricultural topics, consults with extension officers and farmers, and coordinates field interviews to capture real voices from the community. His productions combine expert guidance, farmer experiences, listener call-ins, and Uliza poll results to ensure the content is both informative and grounded in local reality.
Over the years, he has tackled themes from cassava value chains and coffee production to aquaculture and upland rice. Now, in Phase Two of the Platform project, he is focusing on circular regenerative agriculture, covering topics such as soil conservation, water harvesting, climate-smart farming, and agroforestry.
The impact has been tangible. Farmers report trying new practices like mulching, planting drought-resistant crops, and adopting crop rotation. Some have even formed local groups to share what they learn from the program. Mr. Daniel recalls one farmer in Maracha who built a rainwater harvesting system after hearing about it on Farmers Talk. That simple step saved his vegetable crops during a dry spell.
For Mr. Daniel, the project has been transformative professionally as well. He has sharpened his production skills, learned to integrate sustainability into agricultural content, and deepened his commitment to inclusive storytelling. He ensures that voices from women, youth, elders, and persons with disabilities are part of every program.
His advice to other broadcasters is clear: “Start by listening to your audience. Understand their challenges, speak their language, and connect expert knowledge to everyday farming realities.”
Mr. Daniel believes that radio remains one of the most powerful tools for inspiring change in rural communities. He is determined to keep using it to plant seeds of resilience, one broadcast at a time.