In Ambilobe, Madagascar, a radio programme sheds light on how family farming drives economic strength and community progress. Produced by Réseau SOA and OPFA Union Matanjaka, and broadcast in Malagasy across Radio Varatraza, Radio Anivorano, Radio RLA Ambilobe, and Radio MAZAVA Ambanja, this episode is part of the YenKasa Africa Radio Initiative, dedicated to amplifying rural voices and showcasing locally driven development solutions.
Spotlight on Local Impact
This episode examines the far-reaching impact of family farming in Ambilobe. Through heartfelt testimonials from farming families and expert analyses, it highlights how small-scale producers:
-
Strengthen the local economy through agricultural activity,
-
Improve food security by ensuring access to diverse, nutritious produce,
-
Support community development by fostering collective resilience and investment in local livelihoods.
A special focus is placed on the “Jeune Relais” initiative, which encourages young people to pursue cacao production, boosts sector sustainability, and generates new opportunities for rural youth. The programme also explores how the UCLS cooperative, through quality management and certification, supports cocoa producers like Jaomandiny in capturing higher-value markets.
Why It Matters
Family farming in Ambilobe is far more than subsistence. It’s a dynamic contributor to economic vitality and community resilience. By empowering youth, facilitating market access, and emphasizing quality production, the sector enhances food security and sustains rural livelihoods.
Listen to the Programme
Tune in to the full episode in the local language (Malagasy) for insights straight from the field:
More Madagascar Radio Programme